Attract customers

Prospects become customers

Klarissa helps your sales team acquire new customers

With Klarissa, your sales team will get more qualified leads and revenue opportunities with less effort. As an effective sales team player, Klarissa maintains constant communication with prospects and expertly guides them through the entire purchasing process, from their initial search for information and solutions to concrete interest in making a purchase.

Klarissa combines proven email marketing with new intelligence. With automated, data-driven communication sequences tailored to individual needs, Klarissa delivers tangible value to potential customers with every interaction. Klarissa informs, offers suitable solutions, addresses concerns, and builds trust to convert prospects into customers.

Klarissa can use automated processes to advance a virtually unlimited number of customer acquisition processes simultaneously. Klarissa’s lead scoring measures when a prospect is ready to buy and notifies your sales team.

Klarissa does more than relieve you of routine tasks. With Klarissa, your sales team will meet with well-informed prospects who are serious about buying. The result? Your chances of closing a deal are better than ever.

Find prospective buyers

Increase customer loyalty

Services

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Reach your goal faster with the right strategy

B2B and B2C customers are different. For example, investments in capital goods differ fundamentally from purchasing processes in the FMCG sector.
Klarissa’s strategy is precisely tailored to your company and sales goals, and is designed to simplify the acquisition of new customers.

Here’s how we develop your lead strategy:

We take a close look at your company and your industry to get to know and understand the unique aspects of both. Then, we advise you on the most promising communication strategy for your business sector to help you achieve your sales goals. We develop a powerful, tailored strategy to help your sales team successfully generate new leads.

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Turn leads into ready-to-buy customers

Klarissa personally guides each prospective customer through the entire purchasing process, providing relevant information and offers at every step—from your company’s initial presentation to the right product solution. Using the knowledge gathered in the database about each customer’s needs and interests, Klarissa tailors the right informational offer to each individual and finds the right way to address them.
With Klarissa’s support, simple leads are transformed into concrete prospective buyers for your sales team.

Here’s how we create valuable content:

Content that matters to the reader is the only content that makes an impact. We transform your offerings into powerful messages and content that provide real value to your prospects and customers. Our content answers your specific questions with professionally prepared, industry-relevant information and guidance in the form of text, images, audio, or video. Because only the right offer at the right time matters, we develop targeted content for every phase of your customer acquisition and retention process. A digital editorial calendar provides an overview of the timing, channels, and topics for each campaign.

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Identify customers who are ready to buy

Thanks to smart lead scoring, Klarissa always knows which customers offer the best sales opportunities and should be contacted by your sales team. She then hands off the lead to your sales team along with all the relevant information about the prospective customer.
This ensures that your sales representative is fully prepared for a successful sales call.

Here’s how we measure purchase intent:

With lead scoring, we measure your potential customers’ purchase intent and loyalty. Klarissa automatically assigns internal points to every prospect and customer who interacts with your company based on defined evaluation criteria. This personalized lead score identifies those most likely to buy, showing your sales team who is likely to close a deal, as well as who is losing interest and who is receptive to active outreach.

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Reporting

Automated Klarissa reporting is a reliable tool for continuously monitoring the efficiency and success of your sales communications. Klarissa clearly shows you how your customers are behaving. This enables you to take corrective action early on if customer loyalty or willingness to buy begins to wane. You can even take action before sales figures start to drop.

Here’s how we use customer insights:

We continuously analyze the behavior of your prospects and customers. Automated reports from the Klarissa database reliably show where and how purchasing intent or customer loyalty is waning. This enables us to identify revenue-threatening trends early on and take corrective action with recommended measures.

Don’t let your customers go to your competitors!

Prospective customers may not buy, and current customers may switch providers, so it’s important to recognize these situations early and take timely action.
Klarissa is a reliable early-warning system for your sales team with lead scoring and reporting.

If Klarissa detects that a customer is less willing to buy, Klarissa counters this with attractive offers and “goodies.” You can use Klarissa to systematically win back critical or inactive customers this way.